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Friday, April 5, 2013

PepsiCo seeks to patent novel high-protein nutrition beverages in...

PepsiCo revealed it was working on a protein-based innovation during a media briefing at FNCE last fall about an initiative called P.L.A.Y. . An international patent application filed by PepsiCo last September - and published yesterday - reveals the firm is seeking to patent high-protein nutrition beverages in 4floz 'hydration units' containing ... (more)

http://www.foodnavigator-usa.com/Science/PepsiCo-seeks-to-patent-novel-high-protein-nutrition-beverages-in-4floz-hydration-units-as-protein-craze-gathers-pace?

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